A Focus group is a type of qualitative research methods. Qualitative methods, especially the focus group method, seek to understand how people interpret the world around them and their lives. It is very useful for the market researcher when people, and consumers, explain a product or service in their language and its advantages and disadvantages….
Tag Archives: UX
Understanding why UX design has a very direct relationship with user satisfaction, improving usability, and efficiency is the very basis of every website’s success.